Integrating Amazon Pay Per Click (PPC) ads into your sales funnel strategy is essential for creating a seamless path from discovery to purchase. By strategically placing Sponsored Products, Sponsored Brands, and Sponsored Display ads at different stages of the funnel, brands can attract new customers, nurture interest, and drive conversions. Top-of-the-funnel campaigns focus on visibi... https://www.brandscapeventures.com/blog/integrating-amazon-pay-per-click-ads-into-sales-funnel-uk